Unlock the Power of ERP Integration
Manufacturers and distributors often maintain multiple software systems for their front and back offices without realizing there’s a better way to run their enterprise. Keeping ERP, CRM, and other systems separated results in information silos, gaps in processes, and limited visibility. The key to maximizing the value of multiple platforms and streamlining operations from end to end of your enterprise is software integration.
That being said, many businesses are unaware of software integration or struggle to understand what it means and how it can be executed in their workplace. Below, we explain how ERP integration can help you form a robust, connected enterprise.
Simplify the User Experience
When employees can access accurate, real-time information from their familiar platforms, they can enjoy an easier, faster user experience (UX). But software integration doesn’t always deliver the most intuitive user interface (UI).
At Datix, we created a simplified UX design to encourage widespread user adoption. Unity’s streamlined interface makes it easy for anyone to gain end-to-end visibility. Additionally, the Unity UX is simpler because the CRM and ERP users can continue doing business as usual in their respective platforms, and the information updates automatically when data is either added or changed. We take care of everything from customization to upkeep. We’ll even take care of error handling and any necessary customizations. Unity’s expert consultants remove the hassle from ERP integration.
Maximize ROI
Software integration increases the value of your applications. In fact, integration can generate 20 to 30% business growth. And, a survey from NerveWire found that companies with the most integrated IT environments earned a 40% increase in revenue, a 30% decrease in costs, and a 35% increase in customer retention. But how does ERP integration translate to these business improvements and higher ROI?
An integration allows data to flow seamlessly from end to end of your enterprise. Thus, allowing your business to improve process flows and streamline supply chains. With automated workflows, you can cut down on manual entries. Changes in one platform are immediately reflected in the other, improving your accuracy and efficiency. Faster workflows also enable users to respond rapidly to customers, partners, and suppliers. Your enterprise applications become more valuable when they are joined to optimize customer experiences and enhance productivity.
Improve Visibility
Hosting disconnected systems hinders visibility. Data becomes siloed in separate applications, resulting in information gaps. This stunts productivity because employees have less than up-to-date information or are required to rely on someone else in the organization to gather the data if it is only found in the ERP, or conversely the CRM. By syncing data between applications, ERP integration removes barriers to enterprise data, giving users a holistic view of the organization, and enabling powerful decision-making.
There are many ways that software integration can deliver a 360-degree view of your customers and processes. For example:
- ERP users can capitalize on customer data to detect buying trends and enable precise demand planning
- Salespeople don’t have to search the ERP to find information about pricing or inventory. An integration automatically populates this data in their CRM instance to help your sales team close deals and provide accurate information to customers
- When ERP connects with marketing automation software, marketers can gain more knowledge about customers, so they can generate personalized content and email campaigns based on their behavior
- Our Unity integration solution includes an order tracker, which uses ERP data to provide sales and service reps updates on order statuses from their CRM dashboards
Wrap Up
There’s no question–software integration improves the quality of data in your software, streamlines your business, and maximizes your ROI. And Datix can help you seamlessly integrate your systems. Our Unity integration application is a pre-built solution that seamlessly connects your ERP software with CRM, eCommerce, or marketing automation systems. Our consultants quickly install the solution and manage errors and updates after go-live. Additionally, we perform any necessary customizations to ensure it aligns with your unique business needs. With no coding or hassle, businesses can form a connected enterprise.
To learn more, contact us today!
